The MQL (marketing-qualified lead) handoff to SDRs either brings a lot of efficiency or a lot of inefficiency to our Go to Market operations.

Tito Bohrt (CEO at AltiSales) is here to share a framework that allows Sales to quickly give meaningful feedback to DemandGen.

This actionable insight will allow DemandGen to optimize spend and produce MQLs that turn into SQOs (sales qualified opportunity) at a higher rate while maximizing the efficiency of SDR resources.

After this event, you’ll walk away with a better way to measure Marketing ROI across different channels that aligns more closely with Sales.

✨ The MQL to SDR Handoff Calculator ✨ 

** registrants will get early access to this calculator (Public release, August 2022)

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If you can’t make it to the live session, sign up anyway and we’ll send you the recording.